The Daily Drive-In Tour
The Daily Drive-In Tour aims to get people out of their homes and back into the world using Spotify on the open road. Spotify’s Daily Drive-In Tour will put people back behind the wheel so that they can design the perfect series of irreplicable experiences and concerts.
In collaboration with Helen Cheever, Elizabeth Skrmetta, and Grace Peek.
Mr. Styles in Marfa
Immerse yourself in the experience of The Daily Drive-In Tour with this 90-second video spot highlighting a trip to see Harry Styles in Marfa, Texas.
Spotify will be riding shotgun with fans and users the whole way, whether it be guiding users with billboards, providing merch and photo ops, introducing Groupie Games, a remix on classic car games, or curating a specially-designed playlist blending the sounds of your favorite artist and their newest concert venue.
Users will be racing to get to their destinations as they see each billboard specifically designed and placed for their respective shows.